MyHome.ie Top Property Website
MyHome.ie has been confirmed as the top property website in Ireland, according to the latest research from the Joint National Internet Research (JNIR) programme. The JNIR results show MyHome.ie as the 6th most popular website in the JNIR survey with 22% of adults who regularly use the internet saying that they have used MyHome.ie within the last 12 months.
The rankings are:
% total audience
1. Yahoo.ie - 58%
2. Eircom.net - 44%
3. Ticketmaster.ie - 42%
4. Rte.ie - 25%
5. Irishjobs.ie - 23%
6. MyHome.ie - 22%
7. Goldenpages.ie - 21%
8. Entertainment.ie - 18%
9. Loadzajobs.ie - 15%
10. Propertynews.com - 14%
(Source JNIR 9th April 2008)
Commenting on the results, Jim Miley, Chief Executive of MyHome.ie said: “The continuing high level of usage of MyHome.ie indicates that interest in property remains very high among Irish adults. Our recent expansion into commercial and overseas property listings has broadened the customer base for the site and we look forward to continuing to provide a high quality service to our customers with our newly re-designed site.”
The objective of the JNIR Survey is to provide a profile of people visiting different websites in Ireland. The research also allows us to provide you with a detailed demographic profile of the visitors to MyHome.ie - by age, location, education, social class etc.
The results of the survey confirm that people looking to purchase property in Ireland are logging on to MyHome.ie as their first port of call on the web.
For more information on the findings and full details of the JNIR survey, log on to JNIR.ie
The JNIR is an independent survey carried out by Behaviour & Attitudes using face to face research with 10,000 adults across Ireland in July to December 2007 combined with detailed online research by Amas.
The JNIR is the second survey in a week that confirms the top ranking position of MyHome.ie. Earlier this week, online agency, Net Behaviour reported that MyHome.ie is the 10th most popular of all websites in Ireland in a survey of 500 sites. The Net Behaviour survey shows MyHome.ie with a commanding position in comparison with other property websites. When search engines and isp’s are excluded from the rankings, MyHome.ie is in the Top3 most popular sites.
The Net Behaviour Top 10 results and commentary on the Property website sector is as follows:
The TOP TEN most visited websites by Irish Internet users are (in this order):
- Google.ie
- Yahoo (any)
- AerLingus.com
- Ryanair.com
- RTE.ie
- eBay
- MSN
- eircom.net
- iTunes.ie
- MyHome.ie
Property
As the property market becomes tighter, online browsing may lose its lustre but for now the online agents receive a very considerable proportion of Irish website viewership, led by MyHome.ie at 30% of all Internet users. Second comes Daft.ie (21%) followed by SherryFitzgerald.ie (18%), PropertyPartners.ie 17%, Remax Ireland (13%) and PropertyNews.com (11%). HOK and DNG receive 6% of traffic and Lisney 5%.
(Source Net Behaviour website survey published 7th April)